Crosby|Textor’s experience in delivering communications
and campaign strategies is unparalleled

Talk to C|T Financial about how integrated strategies delivered in conjunction
with Crosby|Textor can assist your business:

Crisis and Issues Management

Crosby|Textor have counselled clients on pre-empting and managing many kinds of potentially damaging crises and threatening issues by providing objective, research-based analyses of the situation and successful strategic and tactical action plans.

Media Management

Correctly identifying and preparing for the likely response of the media to a real, or perceived issue, can be critical to the success of your company. Many key stakeholders – investors, clients, governments and regulatory bodies – will gain their first, and often their most enduring, impressions through media reports.

Government Relations

There are few communications consultancies that truly understand and have impact on the way party platforms are influenced and policies, law-making and political and legislative decision-making processes are initiated, implemented and often changed.

Lobbying and Regulatory Approval

Our intimate understanding of the regulatory and political processes at Federal and State Government level enables us to guide our clients discreetly through potentially high profile issues. Our contacts and experience also provides clients with a level of comfort when dealing with organisations such as the Australian Securities and Investment Commission (ASIC) the Australian Competition and Consumer Commission (ACCC), Australian Prudential and Regulatory Authority (APRA) and the Foreign Investment Review Board (FIRB).

Research - Qualitative and Quantitative

Crosby|Textor provides actionable, quality-driven market research. The Crosby|Textor advantage is that we not only find out why stakeholders think what they do, but how to use this information.

Crosby|Textor offers Real-Time Audience Response (RTR) dial testing. This is a truely ground-breaking way to look at the preceptions of target audiences and markets. For more information click here.

Crosby|Textor as the exclusive consulting partner in Australasia for Harris-Wirthlin Brand and Strategy research products, this allows us access to the unique research tools of one of the world’s premier strategic opinion and research firms.

Employee Communications

Financial transactions result in immense organisational change. Having your employees’ support and good will is critical to the success of a transaction. Being able to identify the key motivators of employees and align corporate goals accordingly is paramount to retaining employees both during and after any transaction.